August 27, according to foreign reports, Paramount Pictures and DreamWorks Animation company received 150 million U.S. dollars to encourage their money do not use Blu-ray technology. Blu-ray founders were severely criticized this practice.
It is reported that Toshiba and other HD-DVD supporter Paramount to pay for the specialized production of HD-DVD format, content.
Including Sony Pictures, Disney, Fox and MGM, including a number of Hollywood studios to use only Blu-ray format. Warner Bros. still use both formats. The Universal (Universal) the film company, now Paramount, will only use the HD-DVD format.
Founder Erick Hansen says Blu-ray technology, Toshiba and HD-DVD offer than the transactions because they desperate. The public has chosen Blu-ray technology. Blu-ray and HD-DVD this year, sales ratio is 2 to 1.
Hansen said that for retailers, this is like a DVD in the public choice after forced to save up VHS tapes. For consumers, this will transition the industry to create more high-definition confusion. He pointed out, DVD Blockbuster and major retailers, Target will only be able to Blu-ray products stored on the shelf.
Hansen asked Paramount to accept the money can get? If Steven Spielberg and Michael Bay and other directors have billions of dollars to support Blu-ray technology, then the deal is a double-edged sword.
Spielberg's film company not included in the Paramount and DreamWorks Animation's deal, the two formats will continue to sell products. The Bay in their own Web site said in a statement he issued only HD-DVD format, "Transformers I" and "Transformers II" dissatisfied.
Hansen said that, I told them this than the transaction were not surprised. However, the deal is like paying them not to plant crops as they are. If they accept this little money to prevent the growth of Blu-ray, the film industry to continue to the next generation of technology?
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